Privacy Policy
This Privacy Policy explains how NODES collects, uses, discloses, and protects information when you visit nodes.global (the "Site"), submit an enquiry, book a call, or otherwise interact with us (together, the "Services").
1. Who we are
NODES is an end-to-end marketing consulting company providing brand and growth marketing, custom AI systems, marketing technology, SEO, GEO (generative engine optimisation) and PR services.
2. Information we collect
2.1 Information you provide directly
When you submit our contact/enquiry form, book a call, or otherwise contact us, we collect:
- Name
- Work email address
- Company name
- The type of engagement you're interested in (e.g., marketing consulting, custom AI systems, marketing technology, GEO/AI visibility, PR)
- Any details you share about your business challenge or project
- Any other information you choose to include in correspondence with us (e.g., email, phone calls)
2.2 Information collected automatically
When you visit the Site, we and our service providers may automatically collect:
- IP address and approximate location
- Browser type, device type, and operating system
- Pages viewed, referral source, and time spent on the Site
- Cookies and similar tracking technologies (see Section 6)
2.3 Information from third parties
If you book a call through a scheduling tool, or if you engage with us via a third-party platform, we may receive information from that provider consistent with your settings and their own privacy policies.
3. How we use your information
We use the information we collect to:
- Respond to enquiries and provide requested information about our services
- Evaluate and scope potential engagements, and prepare proposals
- Schedule and conduct calls or meetings
- Deliver, manage, and improve our Services for existing clients
- Send marketing or informational communications, where you have consented or where permitted by applicable law
- Operate, maintain, and improve the Site, including analytics and troubleshooting
- Detect, prevent, and address fraud, security, or technical issues
- Comply with legal obligations
4. Legal basis for processing
We rely on the following legal bases:
- Consent — for optional cookies, and for marketing communications where consent is required
- Legitimate interests — to respond to enquiries, operate and secure the Site, and develop our business, provided this doesn't override your rights and interests
- Performance of a contract — where processing is necessary to take steps at your request before entering into, or to perform, an agreement with you
- Legal obligation — where we must retain or disclose information to comply with the law
5. How we share information
We do not sell your personal information. We may share information with:
- Service providers who support our operations, such as email and CRM platforms, scheduling tools, hosting providers, analytics providers, and IT support — under contractual terms that restrict their use of your data to providing services to us
- Systemorph, our affiliated AI engineering company, where an engagement involves their work
- Professional advisors, such as lawyers, auditors, or insurers, where necessary
- Authorities or third parties, where required by law, regulation, legal process, or to protect our rights, users, or the public
- A successor entity, in the event of a merger, acquisition, financing, or sale of assets, subject to standard confidentiality protections
6. Cookies and similar technologies
We use cookies and similar technologies to operate the Site, remember preferences, and understand how visitors use the Site. Categories may include:
- Strictly necessary cookies — required for core Site functionality
- Analytics/performance cookies — help us understand visitor behavior in aggregate
- Marketing/advertising cookies — used to measure the effectiveness of our marketing, where applicable
You can control cookies through your browser settings and, where applicable, through a cookie consent banner on the Site. Disabling certain cookies may affect Site functionality.
7. International data transfers
If we transfer personal information outside of the country or region in which it was collected, we take steps to ensure appropriate safeguards are in place, such as Standard Contractual Clauses or an applicable adequacy decision.
8. Your rights and choices
Depending on where you are located, you may have the right to:
- Access the personal information we hold about you
- Correct inaccurate or incomplete information
- Request deletion of your information
- Restrict or object to certain processing
- Request a portable copy of your information
- Withdraw consent at any time, where processing is based on consent
- Opt out of marketing communications
- Lodge a complaint with a supervisory authority or your applicable data protection regulator
To exercise any of these rights, contact us. We will respond within the timeframe required by applicable law.
9. Data retention
We retain personal information for as long as necessary to fulfil the purposes described in this policy, including to respond to your enquiry, perform a contract, comply with legal, accounting, or reporting obligations, and resolve disputes. Enquiry and contact-form data that does not lead to an engagement is retained for 12 months and then deleted or anonymised, unless a longer period is required by law.
10. Security
We use reasonable administrative, technical, and physical safeguards designed to protect personal information against unauthorized access, loss, misuse, or alteration. No method of transmission or storage is completely secure, and we cannot guarantee absolute security.
11. Children's privacy
Our Services are intended for business audiences and are not directed to children. We do not knowingly collect personal information from children.
12. Third-party links
The Site may link to third-party websites, including Systemorph's site. We are not responsible for the privacy practices of third parties, and we encourage you to review their privacy policies separately.
13. Changes to this policy
We may update this Privacy Policy from time to time. Material changes will be indicated on the Site or communicated directly, where required by law.
14. Contact us
If you have questions about this Privacy Policy or how we handle your information, please contact us via our website.